{"id":26293,"date":"2024-10-01T16:31:56","date_gmt":"2024-10-01T16:31:56","guid":{"rendered":"https:\/\/trazocreativos.com\/illy\/?page_id=26293"},"modified":"2025-10-14T12:28:35","modified_gmt":"2025-10-14T15:28:35","slug":"origen","status":"publish","type":"page","link":"https:\/\/i9.intersys.uy\/~decomuy\/origen\/","title":{"rendered":"ORIGEN"},"content":{"rendered":"

[vc_row css=”.vc_custom_1727800447521{padding-top: 180px !important;padding-bottom: 180px !important;background-image: url(https:\/\/vanacity.com\/wp-content\/uploads\/2024\/03\/illy_coffee.jpg?id=2060) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column css=”.vc_custom_1716228111803{padding-top: 120px !important;}”][vc_custom_heading text=”La calidad ama los detalles.” font_container=”tag:p|font_size:38|text_align:center|color:%23ffffff|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1727800552461{padding-top: 0px !important;padding-bottom: 10px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Creando la mejor experiencia de caf\u00e9.” font_container=”tag:p|font_size:18|text_align:center|color:%23ffffff|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:500%20bold%20regular%3A500%3Anormal” css=”.vc_custom_1727800622029{padding-bottom: 0px !important;padding-left: 0px !important;}”][\/vc_column][\/vc_row][vc_row content_placement=”middle”][vc_column width=”1\/2″ css=”.vc_custom_1727809020069{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}”][vc_single_image image=”26296″ img_size=”large” alignment=”center”][vc_custom_heading text=”SELECCI\u00d3N CUIDADOSA” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727802433909{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Nuestra relaci\u00f3n con los productores” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727802473578{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727802626313{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

Para elaborar nuestro caf\u00e9, seleccionamos las mejores plantas de caf\u00e9 ar\u00e1bico, cultivadas de forma sostenible por nuestros agricultores en m\u00e1s de 20 pa\u00edses de todo el mundo. Fomentar asociaciones duraderas con ellos, basadas en valores compartidos y crecimiento mutuo, es clave. Es a trav\u00e9s de esfuerzos colaborativos que logramos nuestros resultados excepcionales.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1724124674672{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}”][vc_single_image image=”26324″ img_size=”large” alignment=”center”][vc_custom_heading text=”LOS GRANOS DE CAF\u00c9” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727802528893{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Perfecci\u00f3n seleccionada a mano” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727802551533{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727802648124{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

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Seleccionamos meticulosamente solo los mejores granos de caf\u00e9 ar\u00e1bica para nuestro caf\u00e9, un testimonio de nuestra asociaci\u00f3n de d\u00e9cadas con productores que priorizan la sostenibilidad y la calidad. Nuestro compromiso con la excelencia es un viaje continuo, que implica investigaci\u00f3n y experimentaci\u00f3n continuas con materias primas. Despu\u00e9s del procesamiento, cada grano de caf\u00e9 se somete a otra ronda de selecci\u00f3n. Este estricto proceso garantiza que cada sorbo de nuestro caf\u00e9 mantenga la calidad excepcional por la que somos conocidos.<\/p>\n

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[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=”middle”][vc_column width=”1\/2″ css=”.vc_custom_1724124646741{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}”][vc_single_image image=”26298″ img_size=”large” alignment=”center”][vc_custom_heading text=”NUESTRA MEZCLA” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727813987878{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Consistencia en cada sorbo” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727802825487{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727802900219{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

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Nuestro compromiso con la calidad y la consistencia se refleja en la mezcla illy. Dondequiera que la disfrutes, puedes contar con el mismo sabor excepcional. Esto se logra aplicando el m\u00e9todo illy, que combina armoniosamente nueve tipos de caf\u00e9 ar\u00e1bico provenientes de las mejores plantaciones de Am\u00e9rica del Sur y Central, India y \u00c1frica.<\/p>\n

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[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1724124674672{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}”][vc_single_image image=”26299″ img_size=”large” alignment=”center”][vc_custom_heading text=”TOSTADO” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727813998906{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Tostado de caf\u00e9: donde el arte se encuentra con la ciencia” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727814110543{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727803112631{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

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A lo largo de los a\u00f1os, illy ha perfeccionado el arte del tostado para lograr un caf\u00e9 con un perfil rico y arom\u00e1tico, un sabor armoniosamente equilibrado y un aroma \u00fanico: caracter\u00edsticas distintivas de un espresso illy.<\/p>\n

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[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_placement=”middle”][vc_column width=”1\/3″ css=”.vc_custom_1728569151862{padding-top: 30px !important;padding-right: 20px !important;padding-bottom: 30px !important;padding-left: 20px !important;}”][vc_single_image image=”26332″ img_size=”large” alignment=”center”][vc_custom_heading text=”CONSERVACI\u00d3N PRESURIZADA” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727803134586{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Sabor perfectamente conservado” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727803147463{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727803169705{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

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Patentado en 1934 por illy, la presurizaci\u00f3n es un sistema de conservaci\u00f3n en el que el aire de la lata se sustituye por un gas inerte a una presi\u00f3n superior a la atmosf\u00e9rica. Envasar nuestro caf\u00e9 de esta manera no solo conserva la frescura, sino que tambi\u00e9n potencia su aroma.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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[\/vc_column_text][\/vc_column][vc_column width=”1\/3″ css=”.vc_custom_1728569169310{padding-top: 30px !important;padding-right: 20px !important;padding-bottom: 30px !important;padding-left: 20px !important;}”][vc_single_image image=”26334″ img_size=”large” alignment=”center”][vc_custom_heading text=”LA TAZA DE CAF\u00c9 ILLY” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727803200591{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”C\u00f3mo preparar la taza de caf\u00e9 perfecta” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727803217796{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727803248571{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

Creada teniendo en cuenta tanto la forma como la funci\u00f3n, la ic\u00f3nica taza illy fue dise\u00f1ada por el arquitecto y dise\u00f1ador italiano Matteo Thun. Su dise\u00f1o cuidadoso incluye una base gruesa para mantener la temperatura perfecta del caf\u00e9, un borde fino para una experiencia de sorbo c\u00f3moda y una forma curva que permite que el caf\u00e9 caiga suavemente creando esa codiciada crema.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/3″ css=”.vc_custom_1728569188004{padding-top: 30px !important;padding-right: 20px !important;padding-bottom: 30px !important;padding-left: 20px !important;}”][vc_single_image image=”26303″ img_size=”large” alignment=”center”][vc_custom_heading text=”INNOVACI\u00d3N” font_container=”tag:p|font_size:18|text_align:center|color:%23fb1920|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727803272409{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Mirando hacia el futuro durante los \u00faltimos 90 a\u00f1os” font_container=”tag:p|font_size:28|text_align:center|color:%23000000|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727803288549{padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727803310847{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

La innovaci\u00f3n siempre ha sido una de las se\u00f1as de identidad de illy. Desde la creaci\u00f3n de la Illetta en 1935 (la precursora de las m\u00e1quinas de caf\u00e9 modernas) hasta el sistema Iperespresso, illy siempre est\u00e1 buscando nuevas formas de innovar en la industria del caf\u00e9.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1727804772404{padding-top: 50px !important;padding-bottom: 50px !important;background: #ffffff url(https:\/\/vanacity.com\/wp-content\/uploads\/2024\/10\/img_16.jpg?id=26311) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column css=”.vc_custom_1727804792761{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_custom_heading text=”SOSTENIBILIDAD” font_container=”tag:p|font_size:28|text_align:center|color:%23ffffff|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”.vc_custom_1727804866172{padding-left: 0px !important;}”][vc_column_text css=”.vc_custom_1727804992509{padding-top: 10px !important;padding-right: px !important;padding-bottom: 0px !important;padding-left: px !important;}”]<\/p>\n

Trabajamos duro para que nuestro caf\u00e9 sea sostenible durante cada etapa de su ciclo de vida,
\necon\u00f3mica, ambiental y socialmente.iciada crema.<\/span>[\/vc_column_text][vc_btn title=”Saber m\u00e1s” style=”flat” shape=”round” color=”white” size=”lg” align=”center” link=”url:https%3A%2F%2Fvanacity.com%2Fsustentabilidad-b-corp%2F” css=”.vc_custom_1730383732380{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css=”.vc_custom_1727800447521{padding-top: 180px !important;padding-bottom: 180px !important;background-image: url(https:\/\/vanacity.com\/wp-content\/uploads\/2024\/03\/illy_coffee.jpg?id=2060) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column css=”.vc_custom_1716228111803{padding-top: 120px !important;}”][vc_custom_heading text=”La calidad ama los detalles.” font_container=”tag:p|font_size:38|text_align:center|color:%23ffffff|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1727800552461{padding-top: 0px !important;padding-bottom: 10px !important;padding-left: 0px !important;}”][vc_custom_heading text=”Creando la mejor experiencia de caf\u00e9.” font_container=”tag:p|font_size:18|text_align:center|color:%23ffffff|line_height:1″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:500%20bold%20regular%3A500%3Anormal” css=”.vc_custom_1727800622029{padding-bottom: 0px !important;padding-left: 0px !important;}”][\/vc_column][\/vc_row][vc_row content_placement=”middle”][vc_column width=”1\/2″ css=”.vc_custom_1727809020069{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}”][vc_single_image […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_joinchat":[],"footnotes":""},"class_list":["post-26293","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/pages\/26293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/comments?post=26293"}],"version-history":[{"count":29,"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/pages\/26293\/revisions"}],"predecessor-version":[{"id":26768,"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/pages\/26293\/revisions\/26768"}],"wp:attachment":[{"href":"https:\/\/i9.intersys.uy\/~decomuy\/wp-json\/wp\/v2\/media?parent=26293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}